If I can do it, youse can too - Google Ads
film/digital/social
Senior Creative
Google Ads helps small businesses find customers, but most Aussie businesses think using it is a hassle.
So we created a hair salon, Bowled and the Beautiful, run by an accident-prone entrepreneur from Fountain Lakes, Sharon Strzelecki. Beloved leg-spinner. Small biz battler. Not exactly a digital native.
We thought, if Shazza can set up Google Ads for her new salon, anyone can.
This one was especially fun. Magda is an absolute powerhouse and quite the troublemaker. We stole plenty of lollies together on set and even convinced our 1st AD to make us toasties, threatening to walk off set if he didn’t. All of these antics were essential to creating what you see today.
- Mumbrella Ad Campaign of the Year 2025 finalist
We made the whole thing. From doc(mock)umentary, to the website, to the explainer vids, bowl cut filters, and even a daytime TV appearance with Koshi.
A fully fictional business blurred into reality.
